I care about building experiences thoughtful, scalable, and genuinely enjoyable to use.

I care about building experiences thoughtful, scalable, and genuinely enjoyable to use.

What I do

I design products from early concept through launch, helping teams turn messy ideas into real experiences. I’ve led and contributed to large scale product work, including designing core learning features, messaging systems, and design systems used across multiple teams. My work can include:

Product Strategy

Defining problems, mapping user journeys, and aligning design decisions with both user needs and business goals.

My Approach

I design products from early concept through launch, helping teams turn messy ideas into real experiences. I’ve led and contributed to large-scale product work, including designing core learning features, messaging systems, and design systems used across multiple teams. My work can include:

Digging into user needs, business goals, and constraints. I like to start by asking the right questions and making sure we’re solving the right problem before jumping into solutions.

Understanding the problem

Sketching ideas, building flows, and testing directions quickly. Early exploration helps surface better ideas and gives teams something tangible to react to.

Exploring solutions

Creating thoughtful interactions, clean visual systems, and scalable components. I care deeply about the details that make products feel polished, intuitive, and cohesive.

Designing with craft

Working closely with engineers and product teams to refine the experience and ship confidently. Great products come from collaboration, constant feedback, and improving the work together over time.

Iterating with teams

A bit about me…

I originally moved from New Zealand to the United States to play Division I college golf, an experience that shaped the way I approach challenges today. Competing at that level taught me discipline, resilience, and the value of constant iteration. These lessons translate naturally into my work as a designer.

Outside of design, I coach junior golfers, helping young players develop both their skills and confidence. When I’m not at my computer or on the course, you’ll usually find me in the kitchen baking cakes and experimenting with recipes on cozyeating.com, my small baking website. I also love spending time with my two dogs and three cats, Bobi, Po, Leaf, Halo & Luna who keep life entertaining at home.

I’m someone who enjoys building things, whether that’s thoughtful digital products, creative side projects, or desserts from scratch.

FAQs

Got questions? I've got answers.

  • What kind of work do you focus on?

  • What makes your design process different?

  • Do you work with teams or independently?

  • What tools do you use?

  • Do you build design systems?

Ready to build something amazing?

I'd love to connect with you!

Ready to build something amazing?

I'd love to connect with you!

Ready to build something amazing?

I'd love to connect with you!

©

2026

Brooke Beswick